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The Compound Effect

On May 18th, 2011, posted in: Book Design, Portfolio by
The Transformational Power of Business Competency & Spiritual Maturity

 

Product Description

The Compound Effect cover by Design CorpsThe Compound Effect is a book written by Dan Meylan, president of the ministry Weavers. The mission of Weavers is “to teach and encourage men and women to passionately promote and demonstrate the Gospel of Christ through their businesses.” And this book, which is directed toward business leaders, acts as a sort of first step in introducing those who want to have an Impact in God’s Kingdom to biblical and business principles that will help them to combine spiritual maturity and business competency. These principles are for sustainable business success and include: core competencies required to operate a successful enterprise, practical road maps to achieve impact through the marketplace, and guidance on creating business results that establish sustainable transformational legacies.

 

Design Corps involvement

The Compound Effect contained graphs, charts, and illustrations.Long before this book came into being Design Corps had been helping Weavers in the development of its teaching materials (DVD packaging, charts, and graphs) as well as its marketing and sales tools (web site, brochures, and trade show graphics). The Compound Effect design needed to work well with other Weavers branding but also needed to be set apart.
The book design had four aspects:
• COVER DESIGN
— for which we presented nine concepts in two phases
• INTERIOR DESIGN
• GRAPHS, CHARTS and ILLUSTRATIONS
— creation of over twenty pieces of art for the interior
• PAGE COMPOSITION

 

FOLLOW UP
Book design was followed up with both technical support and marketing support (files for printing, art for the Weavers web site, art files for other online sales avenues, and design of promotional materials.)

 

Paperback: 240 pages
Publisher: Dawson Media
Author: Daniel Meylan