Options
If you’re not a do-it-yourself person and you just want the ease of logging in, selecting a piece of pre-designed e-letterhead, writing an inspiring message to thousands of customers, and clicking the “Send” button—this page is for you. The following services can be ordered à la carte. Just give us a call at 630-761-9650, or write to let us know what you need.
LIST PREPARATION
$50 per list up to 3000 addresses
$2 per 1000 addresses thereafter
Before we prepare your list, you need to verify that it conforms to SPAM laws and our own rules and standards. Please read our list Policy. Assuming we’ve jumped that small hurdle, you simply send us an Excel spreadsheet or a CSV file (“tab delimited”). All we want are names (preferably first and last together in a single field) and email addresses. We’ll take care of the rest.
DESIGN AND CODING
$300 per template
$50 for a branded subscribe-unsubscribe page
You want your e-letter to incorporate your unique look and branding. Our Template page shows 3 basic layouts which we customize to meet your needs. We design your banner, adjust colors of the page to match your corporate palette and adjust other code as required. Then, whenever you’re ready to send a new e-letter, you simply login, select your “e-letterhead” (template) and start composing. Templates are specially programmed so you can open them in our online WYSIWYG Editor and put in your content—text and pictures.
You may also wish to have Subscribe and UNsubscribe pages that are branded for your organization rather than a generic form. As an example, take a look at the subscription page for Design Corps Communicator, our own e-letter publication. (And while you’re at it, why don’t you subscribe if you haven’t already?)
CAMPAIGN CREATION
Creating campaigns is the process of preparing each issue of your e-newsletter. The basic steps include choosing a list, deciding on details such as wording for your subject line, adding content (using the online WYSIWYG Editor), and sending test mailings which are free to 5 or fewer addresses. Note that every email campaign should include an HTML version (the visually appealing, graphical version) and a “text only” version for people who don’t like to receive emails with graphics.
If you don’t have time, inclination or staff to perform these tasks, Design Corps can help. Our fee includes prep of both versions (HTML and Text Only) with placement of up to 3 feature articles of about 150 words each (or less). For the HTML version we will place up to 3 images. NOTE: The fee does not include copywriting or editing services. Also, creation or purchase of images and graphics is additional and negotiated based on your specific needs. Following your approval of the test mailings we send your e-letter to the entire list for the standard fee (See Pricing page).
TRAINING
$50 per hour, billed by quarter-hours
We have lots of free online documentation when you log into your account. But maybe your learning style is more suited to one-on-one tutoring with a real person. We can setup a web-based video conference and show you the ropes. You’ll be able to navigate the system and start creating your own campaigns in 1 or 2 hours.